back to latest articles

Experience

Experience is what differentiates a good product from a bad one. What's the best way to delight customers with a top-notch user experience? We unravel the secret ingredients to creating the perfect user experience for financial digital products.

Each year technology makes the world more complex for people to understand. So, easy-to-use services for consumers are in particularly great demand. Due to the nature of the human mind: it is vital to perceive the world in a simple way.

Alex

0

The Future Open Banking Revolution Will Take UX Design to the Forefront

Total digitalization has brought changes to the finance industry and the future open banking revolution will prioritize UX Design.

How Bank Innovation Could Ruin UX: Blockchain, Open Banking and AI

Finance has always been quite conservative but it hasn’t missed out on technological progress. Due to the development of technologies, banks are becoming separated from their customers. According to research, 40% of American bank customers don’t go to...

Banking Innovation: 5 Traits of Digital Disruption in Banking Industry

In 2018 Apple became the world's first trillion-dollar company, and Nokia failed. How this could explain digital disruption in banking?

Banking Future is in Digital Channels and UX Strategy, Not in Marketing

We need to remember that banking future depends on digital channels and UX strategy, not on marketing.

Digital Banking Products Through Rose-Colored Glasses

We are constantly telling the banks that financial design should be clear, simple and helpful in solving user issues. All of them agree, but they wonder why we have to constantly repeat what appears to be so obvious. Actually, this reaction puzzles me...

To Survive, Financial Industry Has to Adapt Design Thinking in Banking

Design Thinking is needed to adapt banking services to the new world. In a human-centered economy your service has to be user-centered.