How we work

In this ‘future bank’ UX case study we reveal our backstage

strategy for leveraging user experience to move finance to the next level

1. 

Challenge

Traditional banks face some troubles

  • Low trust
    reduces sales

  • Lack of customer engagement

  • Customer frustration increases

2. 

Solution

Change outdated and frustrating banking approach

by understanding customers and engineering UX for ‘future bank’

  • Research

  • Engineering

  • Design

  • 1. Business requirements

    UX Design Agency guides the main stakeholders through "question everything" to reveal the business essence and desires. We need to fit "your shoes."

  • 2. User research

    Depending on the project requirements, UX Design Agency conducts quantitative and qualitative user research to fully understand user behavior and needs.

  • 3. Service audit

    We have to review all the service features to ensure a clear view of how it works, even in the background. Which problems does it solve and how?

  • 4. User Journey Map

    A User Journey Map combines business and user research data into a visible step-by-step sequence. This allows us to easily identify bottlenecks, key features, and gain insights about a service.

  • 5. Information Architecture

    A User Journey Map is used to generate an overall service vision and a UX Strategy which allows us to architect an intuitive and simple service structure.

  • 6. Wireframes

    Wireframes deliver the first touch of a product as it could be. Wireframes are used to test the core hypothesis about a solution and check key scenarios from the red route list.

  • 7. Designing UI

    Service UI design completely differs from common web design. The main challenge is to simplify a complex multi-feature solution into an intuitive UI, portable to different platforms.

  • 8. Testing

    The Usability of a finished UI is tested by our in-house testing team as a clickable UI prototype, and also checked through a 200 service UI usability heuristics list.

  • 9. Delivering

    When all the necessary corrections have been made, we prepare the omni-channel design source files, a clickable UI prototype, a screen flow and a UI kit as deliverables.

3. 

Result

UX Design Concept of Digital Banking for ‘Future Bank’

Need more insights?

Explore these slides.

More ‘future bank’ screenshots for your inspiration.

UX Design Concept Of Digital Banking. Categories.
UX Design Concept Of Digital Banking. Accounts.
UX Design Concept Of Digital Banking. Payment.
UX Design Concept Of Digital Banking. Recommended services.
UX Design Concept Of Digital Banking. Mobile version.
UX Design Concept Of Digital Banking. Apple watch version.

Want to discover the working process for our ‘future bank’ UX design?

Read a detailed UX case study report

Alberts Pumpurs
Account Director & UX Architect

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